Question

Do you like shopping? Or does the thought of wandering round the shops fill you with terror? For some of us，shopping is an enjoyable way of spending our spare time and our money. For me．it's something I would rather avoid．Thank goodness for the Internet! It's more convenient to buy CDs，electrical items，even food，from the comfort of your sofa．But that’s not the only reason：price is an important factor．We can buy goods and services cheaper online. But sometimes the problem is knowing what to buy．This has led to a type of shopping called “showrooming”．

Showrooming is something I've done．I will go to a shop to see，touch and try out products but then go home and buy them online at a knock—down price．I'm not alone in doing this．Research by a company called Foolproof，found 24％of people showroomed while Christmas shopping in 2013．

Amy Cashman，Head of Technology at TNS UK，says the reasons for this new shopping habit are that“people are lacking time，lacking money and they want security about the products they are buying．”She explains that consumers are not only shopping online at home but they are using the Internet in store or on their smartphones to shop around．

But does this mean technology will kill shops? Certainly shops will change．They will have to offer more competitive prices or encourage people to buy more by giving in—store discounts or free girls．

We mustn’t forget that buying in a shop means you can get expert advice from the sales assistant and you can get good aftercare．It’s good to speak to a real human rather than look at a faceless computer screen but at least by showrooming，you get the best of both worlds!

1.The two questions in Paragraph l are raised to       

A．introduce the topic            B．give two examples

C．compare different opinions     D．get answers from readers

2.What does showrooming mean in the text?

A．Trying in shops and buying online．

B．Showing products in a room．

C．Buying something in a store．

D．Shopping on the Internet．

3.According to Amy Cashman，which is not the reason for showrooming?

A．The lack of time．         B．The comfort of the sofa．

C．The shortness of money．   D．The security of the product．

4.What can be inferred from Paragraph 4 ?

A．Online shops will disappear．

B．Free gifts will surely promote sales．

C．Shops need necessary changes．

D．Shops will be replaced by online shops．

5.The author's attitude towards showrooming is         

A．critical  B．neutral   C．supportive   D．casual

 

Answer 1

【答案】

 

1.A

2.A

3.B

4.C

5.C

【解析】

試題分析: 目前,國內外興起了一種購物方式—Showrooming（商品展廳）。Showrooming指的是消費者在零售店挑選商品,然后在網上購買的消費行為。在本文中作者就這一現象以及網上購物對商場的沖擊進行了分析，指出商場必須做出相應的改變來迎接這一挑戰。

1.A推理判斷題。本文內容是介紹網上購物，由此可知作者在文章開篇提出的問題只是起到引出話題的作用，答案選A。

2.A細節理解題。由文章第二段Showrooming is something I've done．I will go to a shop to see，touch and try out products but then go home and buy them online at a knock—down price．可知showrooming指的是去實體店看或者試用產品，然后去網上購買，故答案選A。

3.B細節理解題。從文章第三段Amy Cashman所說的：the reasons for this new shopping habit are that“people are lacking time，lacking money and they want security about the products they are buying，由此可知B選項內容不是showrooming的原因，答案選B。

4.C細節理解題。從文章第四段Certainly shops will change．They will have to offer more competitive prices …free girls可以判斷商店不會因為網購的增多而倒閉，但是商場卻的確需要一些改變，答案選C。

5.C推理判斷題。A批判的；B中立的；C支持的；D隨意的。從文章末段but at least by showrooming，you get the best of both worlds!可知作者對showrooming持贊同的觀點，答案選C。

考點：考查社會生活類短文閱讀。